LEADERSHIP BRIEF · SEP 9, 2026

ACCOUNT OUTREACH / UNIVERSITY OF UTAH HEALTH

University of Utah Health
Align clinical need with the buying path.

Connect senior sponsorship, rehabilitation leadership, and the health system’s supply-chain process.

Prepared by Mark Edward
North Coast Medical

Open the account experience Meet the 6 priority contacts ↓

ORGANIZATIONAcademic health system / IDN

EXECUTIVE SPONSORSHIPDan Lundergan & Charlton Park

THE RECOMMENDED APPROACH

Align clinical need with the buying path.

Start the working conversation with Brian Pollick in supply chain and Chris Noren in rehabilitation. Build a specific clinical and financial case before seeking system-level sponsorship.

An academic health system requires clinical ownership and an approved buying path. Senior sponsorship supports the proposal; it does not establish product approval or replace supply-chain review.

Current official sources identify the system executives, supply-chain leadership, and the Neilsen rehabilitation leadership team. No matching HubSpot records were returned for the six retrieved email addresses; relationship status remains unconfirmed.

THE PEOPLE & THEIR ROLE

Executive sponsors first.
A practical path into the account.

Priority reflects the proposed account strategy. The recommended first conversation may be with an existing champion or functional leader.

01 · C-suite priority

System executive sponsor

Dan Lundergan

System COO · CEO, Hospitals & Clinics

The senior operating sponsor when a well-developed proposal requires system alignment, resources, or expansion.

Email: ldan@healthcare.utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 587-3572Hospital administration office · request routing
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

If the clinical and supply-chain teams establish a strong pilot case, who should sponsor the next stage?

Place in the plan

Executive priority for sponsorship; involve after a concrete use case and buying path are established.

Verification notes

U of U Health identifies Dan as System COO and CEO, Hospitals & Clinics. Business email is from ZoomInfo; the phone is the published administration office.

ZoomInfo business profile U of U Health executive titles Hospital administration

02 · C-suite priority

System financial sponsor

Charlton Park

System Chief Financial & Analytics Officer

A senior finance and analytics sponsor for evaluating a substantiated system-level economic case.

Email: charlton.park@hsc.utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 587-3572Hospital administration office · request routing
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

What financial and operational evidence would be needed to consider a broader deployment?

Place in the plan

Engage once the clinical scope, sourcing route, and baseline economics are defined.

Verification notes

The system title is confirmed by U of U Health. ZoomInfo lists a shorter CFO title; the official expanded title is used.

ZoomInfo business profile U of U Health executive titles Hospital administration

03 · Recommended first conversation

Sourcing and buying process

Brian Pollick

Administrative Director of Supply Chain Management

The strongest functional starting point to identify the relevant category owner, contracting route, and evaluation requirements.

Email: brian.pollick@hsc.utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 587-6710Business direct line · ZoomInfo
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

Who owns this rehabilitation category, and what review would be required for a clinical pilot or specialty product request?

Place in the plan

Start here with a narrow product and use-case brief; coordinate with the rehabilitation champion.

Verification notes

The official administrative internship page names Brian and publishes his email. ZoomInfo supplies the direct business number and uses System Director, Supply Chain; the official title is displayed.

ZoomInfo business profile Official supply-chain leadership profile Health system supply chain Professional profile

04 · Clinical executive priority

Rehabilitation executive sponsor

David Steinberg

Chair, PM&R · Executive Director & Physician-in-Chief, Neilsen

The rehabilitation executive sponsor for a proposal that has a clear clinical rationale and fits the service line’s priorities.

Email: david.steinberg@hsc.utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 581-7985Business direct line · ZoomInfo
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

Which rehabilitation needs would justify an evaluation, and who should lead clinical review?

Place in the plan

Bring in for clinical sponsorship alongside the supply-chain path, using a focused specialty use case.

Verification notes

Title is taken from the official 2026 Neilsen report. Professional email, phone, and LinkedIn are corroborated through ZoomInfo’s university profile.

ZoomInfo business profile Neilsen 2026 leadership report Portrait & role source

05 · Clinical working lead

Therapy workflow and evaluation

Chris Noren

Senior Therapy Director

The practical rehabilitation contact for therapist workflows, evaluation criteria, and the feasibility of a product or equipment pilot.

Email: christopher.noren@hsc.utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 587-3378Business direct line · ZoomInfo
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

What current therapy need should be addressed, and how would the team judge whether the proposed solution helps?

Place in the plan

Pair the first clinical conversation with Brian’s guidance on the sourcing process.

Verification notes

The 2026 Neilsen report identifies Chris as Senior Therapy Director. ZoomInfo matches Christopher Noren and provides the business contact fields.

ZoomInfo business profile Neilsen 2026 leadership report Portrait & role source

06 · Operating workstream

Rehabilitation operating lead

Anna Rogers

Senior Administrative Director · Neilsen Rehabilitation

The rehabilitation administrative partner for coordinating the service-line operating case, implementation plan, and internal handoffs.

Email: anna.rogers@utah.eduBusiness email · ZoomInfo, reviewed Sep 9
Phone: (801) 587-3571Business direct line · ZoomInfo
LinkedIn: View professional profile

Outreach approach & source notes

Conversation objective

What operating requirements, resources, and approvals would make a pilot feasible for Neilsen?

Place in the plan

Include once the clinical need is defined, before committing to an evaluation schedule or rollout.

Verification notes

The current Neilsen report confirms the senior administrative role. Business email, phone, and professional profile are returned by ZoomInfo’s university record.

ZoomInfo business profile Neilsen 2026 leadership report Portrait & role source

FROM CONTACT TO OPPORTUNITY

Identify a specialty rehabilitation need, validate product fit with clinical leaders, and review sourcing, implementation, and economics through the health system’s established process.

Confirm the sourcing route

Ask Brian which category owner and value-analysis process apply to the proposed rehabilitation products or equipment.

Define a clinical use case

Work with Chris, David, and Anna to establish the need, evaluation criteria, and a feasible pilot location.

Present an evidence-based decision

Escalate the agreed clinical and financial case to Charlton or Dan when system-level sponsorship or resources are needed.

Discovery questions & evidence

Who is the category owner for these rehabilitation products and equipment?
Which clinical evaluation and value-analysis steps apply?
What evidence and implementation plan would support a pilot decision?

Account evidence

Official U of U Health leadership and 2026 Neilsen rehabilitation report; ZoomInfo and HubSpot checks on September 9, 2026.

Roles and contact fields are sourced; the recommended order, opportunity, and conversation objectives are account-planning judgments. Purchasing authority and current project scope should be confirmed with the account. Shared office numbers and inboxes are explicitly labeled.

U of U Health executive titles Neilsen 2026 leadership report Health system supply chain

University of Utah HealthAlign clinical need with the buying path.

Align clinical need with the buying path.

Executive sponsors first.A practical path into the account.

Dan Lundergan

Conversation objective

Place in the plan

Verification notes

Charlton Park

Conversation objective

Place in the plan

Verification notes

Brian Pollick

Conversation objective

Place in the plan

Verification notes

David Steinberg

Conversation objective

Place in the plan

Verification notes

Chris Noren

Conversation objective

Place in the plan

Verification notes

Anna Rogers

Conversation objective

Place in the plan

Verification notes

Identify a specialty rehabilitation need, validate product fit with clinical leaders, and review sourcing, implementation, and economics through the health system’s established process.

Confirm the sourcing route

Define a clinical use case

Present an evidence-based decision

Account evidence

University of Utah Health
Align clinical need with the buying path.

Executive sponsors first.
A practical path into the account.